Modern South Asian Fashion
Offers beautiful, modern designs by its Chief Creative Officer, Sofi Kassam.
Fast Supply Chain
Owns its inventory, which allows for fast shipping (1-3 days in Canada) and timely fulfillment.
Customer Experience
Averaging 95% five-star customer reviews, with over 10,000+ orders since inception, due to proprietary internal systems ensuring quality control and on-time fulfillment.
Omnichannel Retail Model
Provides a seamless shopping experience through its ecommerce platform and app-based services, replacing the need to visit multiple stores.
Robust Sales Pace
Has seen significant growth, with revenues increasing by 3X in the last fiscal year and projecting 3X more growth this year.
Tech-Enabled Operations
Implements the latest in digital marketing, web optimization, and social media content creation to enhance its online success.
Customer-Centric Approach
All staff members are empowered to think customer-first, ensuring a modern and enjoyable customer journey.
Series A Fundraising
Set to commence in June 2022, focusing on investments in tech and expanding in-person experiences.
High Quality Products
Offers high-quality South Asian fashion at remarkably affordable prices.
Affordable Prices
Known for offering fashion items at affordable rates.
Customer Reviews
4.87 rating on 2,170 reviews, indicating a high level of customer satisfaction.
Return Policy
Industry-leading 15-day return policy with free exchanges for orders placed in Canada and the USA.
Understated Indian Influence
Products blend understated Indian influence with western outfits, making them versatile.
